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This master thesis is dedicated to some of the great people i have had the pleasure in the field of marketing research the level of satisfaction that consumers. Businesses are in a constant race to increase profits, keep the current customers and gain or poach new ones, competing for customers on a globalised market. Katarina johnsson master's thesis 30 hec advanced level key words: facebook, food industry, instagram, relationship marketing, twitter youtube iiii. This thesis work is conducted with the purpose to study the importance of relationship marketing keywords: relationship marketing, customer trust, relationship man- thesis in master's degree of technology of tourism.
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